CREATIVE HYBRID. Making brands relevant, iconic and personal. Creating fully integrated campaigns with a sharp and sticky point of view. Local. Global. Functional. Shareable. Emotional. Social experiments. Products. Collaborations. Immersive Experiences. Inspired by raw human insights and fearless design. Giving brands a meaningful voice and an evocative look and feel. Building everything from a new product to a new business pitch. Moving brands and people to a better place.
author: home Decor, DIY and Kids books published by Random House, Hearst & Crown (Lit Agent: ICM Partners). Creative contributor to a national design, decor & lifestyle magazines.
space + product design: INTERIORS ranging from a theater, to a hotel room, a pop up shop to restaurant, and everything in between. PRODUCTS from a custom motorcycle for Ural, to a candle for Anthropologie. Co-design children's product lines for Crate & Barrel and GANT. Home Decor, gear in collaboration with national brands I love.
mentoring + speaking: speak at film festivals, creative conferences and panels. judge award shows. mentor design & ad students at University For The Creative Arts, England, Chicago Portfolio School + SIUC school of Art & Design.
entrepreneur: Creator of a Resort & event space called Camp Wandawega. Called “A disgrace to the state of Wisconsin” in 1940 by The Capitol Times and ‘Best hotels in the world list’ in 2017 by Travel & Leisure
Ad Agency Life
- see here for details + highlights at each position.
- see here for other brands I’ve worked on.
- see here for creative referrals (#goodvibesonly)
2018 - Current: O+M CREATIVE HYBRID: SVP Global GCD + Experiential + New Business. Mrs. Meyers. Caldrea. Special projects: Windex, Glade, SCJ Masterrand, Morton Salt. Ogilvy passion projects: Joffrey Ballet, Vosges Chocolate, National Children’s Museum.
2017 - 2018: O+M VP Exec Director of Experiential + Global GCD for Morton. Mrs. Meyers. Caldrea.
2016 - 2017: O+M Global ECD // select Kimberly Clark brands (adult category)
2012 - 2016: O+M Global Group Creative Dir // Glade. Pledge. Interface. Mrs. Meyers. Caldrea. Effen Vodka. Pinnacle Vodka.
2009 - 2012: O+M Group Creative Director // Truvia. Suave. FLOR.
2005 - 2009: O+M Creative Director // Motorola. Kotex. Kraft. Dove. Huggies.
2001 - 2005: O+M Associate Creative Director // Craftsman. Ford. Miller. Dove.
1999 - 2001: O+M Senior Art Director // Breyers. Sears. Kenmore. Ameritrade.
98 - 99 BBDO Freelance Art Director // Pier one. Aleve, Wrigleys. Illinois Tourism
97 - 98 LEAP Art Director // Michelob, Hardees Sportsline
96 - 97 THE CORE ORG. Jr Art Director // State Farm. Discover.
94 - 96 Graphic Designer // Mariah Boats. + various freelance design clients.
90 - 94 Student // SIUC School of Art & Design. Chicago Portfolio School.
Ad-world Awards & Recognition
EFFIE finalist ‘just keep making’ Mrs Meyers 2018
CLIOS shortlist Mrs Meyers ‘Compassion flower’ 2018
COMMUNICATION ARTS Illinois Humanities 2018
AICP President of Experiential Jury 2018
Ads of the World Mrs Meyers 2018
AD FORUM Glade 2017
EFFIE Bronze Mrs Meyers 2017
COMMUNICATION ARTS Joffrey Ballet 2017
AIGA ‘Women who lead’ 2017
ACIP Chair for Experiential jury 2017
LIA Glade 2016
ONE SHOW Glade Silver Glade print & outdoor 2016
ONE SHOW Glade Silver Glade Experiential 2016
CANNES: Gold Glade Live Brand Experience 2016
CANNES: Silver Glade Omni-Channel Experience 2016
CANNES: Bronze Glade Spatial Brand Installation & Experience 2016
CANNES: Glade Creative Data (Bronze Lion).
CANNES: 7 SCJ shortlists
Ogilvy Award ‘Raphelson / best campaign’ 2016
CANNES Bronze ‘Campfire Stories’ Design
AdAge ‘Woman to Watch’ 2013
AdWeek ‘best spots’ Sears ‘proposal’ 2013
ECHO Bronze American Family Insurance 2013
SUPERBOWL Feature American Family Insurance ‘The American Dream’
EFFIE Silver 2010
EFFIE Bronze Truvia launch 2010
EFFIE Bronze Dove Go Fresh 2010
EFFIE Silver Pro Age 2008
CANNES Gold- Dove Pro Age 2008
EFFIE Dove Pro Age Silver Global 2008
Ogilvy / Brand Stewardship Award 2007
EFFIE Bronze 2006
WPP ‘Best Global Ads’ ‘Idea Book’ 2006
EFFIE Bronze Dove Cool Moisture 2006
EFFIE Grand Effie Dove 2006
ACT Responsible Dove - ‘Love our Skin’ 2006
ACT Responsible Dove - ‘Little Girls’ 2006
WIN women in advertising ‘songs’ 2005
ACT responsibly awards tributes songs’ 2005
ACT responsibly awards tributes ‘little girls’ ’ 2005
‘Best Global Ads’ WPP 2005
Creativity Annual 2005
AdWeek Spot of the month 6/ 2005
AdWeek Spot of the month 7/ 2005
Archive magazine Volume 2 ‘Dove hair’ 2005
LeBook ‘Best Ad campaigns showcase 2003
Visual Reference Quarterly ‘Exclusive feature story 2003
AICP ‘Dove’ film 2003
Ogilvy Brand Stewardship Award 2002
David Ogilvy Award ‘Dove lotion’ 2002
AdWeek Spot of the month michelob 2002
Super Bowl feature Michelob ‘BagBoy'
Favorite work is advertising that has appeared in the non-ad world: Work parodied on Saturday Night Live; featured on Ellen, Oprah, NPR, New York Times and Wall Street Journal
Journal of creativity: IG @campwandawega